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Zaasna partners with SwitchMe and NestAway and others

Posted on May 16, 2019 13:49 UTC

Zaasna, the Bengaluru based prop-tech enterprise, today announced that it has partnered with Switchme and NestAway, among others to strengthen its seamless, end-to-end online real estate transaction platform and increase its bouquet of services to consumers.

Zaasna hosts its Plot Fest with Godrej Reserve, Address Maker, Manyata Developers and many more

Posted on Apr 25, 2019 11:21 UTC

Zaasna, the Bengaluru based prop-tech enterprise, is hosting its first Plot Fest in association with key developers in the Real Estate industry for 72 hours starting from April 26, 2019. Developers such as Address Maker (Piramal Capital), Godrej Reserve, Manyata Developers, KNS builders will be selling their plots on www.zaasna.com at an exclusive price for only 3 days.

Three reasons why ‘theme homes’ are the new ‘dream homes’

Posted on Apr 01, 2019 11:21 UTC

Picture this: You walk out of the air-conditioned opulence of your designer home, straight into the midst of serene Amazon inspired greenery and soothing jungle sounds. Or you sit in your balcony sipping a glass of wine and a gondolier or two sails by, strumming wistful Italian melodies! Wishful thinking aside, theme-based opulence is the new age reality if one has the means and appetite for it! Theme homes are all the rage nowadays and here are the top reasons why the smart and suave Indian homebuyers are lapping them up:

Digital Property Portals: The Future Of Indian Real Estate

Posted on Mar 27, 2019 17:23 UTC

Gone are the days when you had to trek between several apartments and sites to shortlist your desired property. A yesteryear real estate broker would typically provide a laundry list of property options to the client. Then came the tedious and often time-consuming process of descriptions, clarifications, negotiations and real-life visits to the shortlisted property. This entire cycle was taxing to both the buyer and seller. Today’s uber chic and net savvy homebuyers want to sit in the air-conditioned comfort of their homes and engage in online property hunting. A 2016 report from National Association of Realtors (NAR) states that searches for real estate properties had grown 253% in the previous 4 years. With just a few clicks, one can now view and filter preferred properties as per – budget preference, location setting, listed pros and cons, reviews and ratings, 3D virtual experiences, and value-added services. The online real estate property portals have revolutionized the realty sector by evolving into –

Union Budget 2019 for the Real Estate sector -Zaasna

Posted on Feb 02, 2019 08:49 UTC

Overall the budget has been positive for the Real Estate sector. No notional income on second house for two years from completion will help people owning more than one house and would be a positive for the rental market. Allowing a property owner to invest in two properties from the long term capital arising by sale of one property is a welcome step. This will help a family to buy two properties from the sale proceeds of one for two children. Further, this will encourage owners to invest in two smaller properties thus encouraging affordable housing. Announcement regarding review of GST on housing will help mitigate a major grouse by the developers. Increasing in the slab for deduction of tax at source from rental income, overall increase in rebate on income up to Rs. 5.00 lakhs will have more disposable income in the hands of people.

5 golden rules for a new age homebuyer

Posted on Jan 29, 2019 08:49 UTC

A quick glance at the last five years will tell you one thing –customer preferences have evolved remarkably. Even in real estate, homebuyers’ preferences in the leading metros and tier-2 cities have undergone a seismic shift – culturally, technologically and emotionally. The new age homebuyers are well informed and know what they want. The Internet is a treasure trove of information if you know how to weed out ‘fake news’. Still, amidst a sea of changes, navigating the real estate landscape with numerous stakeholders such as developers, government, society etc. is not a cakewalk. How do you align your priorities with the developer, basis your budget? What is the opportunity for returns if you invest in a particular location? Whatever your question, we are here to help turn your home-buying dream to reality, effortlessly.

Decoding the Impact of Digital Transactions on Real Estate

Posted on Jan 14, 2019 13:49 UTC

That fateful day, when the Indian government banned 500-rupee and 1000-rupee notes, sounded a gong of change in the real estate industry. Demonetisation impacted new launches, secondary real estate markets, and consumer interest. However, after the initial slowdown, the industry rose to normalcy; but the announcement had deeper implications. As cashless economy became closer to a reality, how did the real estate business adapt? Are the changes positive or negative? Here are some things you should know about going the digital route in realty business.Reduced Property Prices: Demonetisation put a brake on black money flooding in the real estate business. Unaccounted transactions were a prime reason for inflated property prices, and as they ground to a halt the prices automatically corrected. Easily traceable online transactions brought down demand from buyers just looking to invest their black money – leading to a price fall eventually. The overall amount the buyers had to shell out also reduced, as additional expenses such as fee for involving third parties (tellers, clerks, accountants and so on) were rendered unnecessary.Efficient Transactions: One of the key benefits of going digital is efficiency. Online money transfers and digital contract signing made it possible to conduct business anytime, and anywhere. Not to mention the safety it brought in by eliminating the need to transfer banknotes between parties. Add to this the convenience of avoiding long bank queues, managing the physical paperwork, and keeping track of transactions – and digital seems to be the only way to go.Increased Transparency: One key theme running in the real estate industry is transparency. Shrouded in mystery for the longest time, it’s only now that the workings of the industry are becoming common knowledge. Online transactions becoming the preferred route for new age consumers, the transparency in operations has gone a notch higher. It’s much easier to view transaction history and access records for review and audit – tampering with hem is also not an easy thing to do digitally.Better Business Opportunities: As the Internet becomes the primary playground of all transactions; it also opens up opportunities for networking online. Securing new business proposals online is easier for the realtors as well. They can provide all relevant documentation to the potential buyer and close deals much quicker. From online payment receipts, the digital audit trails, to other documents on compliance for industry laws and regulations everything is easily accessible as a proof to gather new businesses and hence, broaden business opportunities.The digital era has surely been a rude shock to the industry mired in the old ways of doing business. However, industry players are recognizing the potential of this change and adapting quickly. While the digital route promises several gain, it has to be taken with a grain of salt. Rising cybercrimes such as hacking, identity thefts, etc. can seriously derail the trust that’s slowly building in the system. Both buyers and builders must be aware of the limitations of digital before they hop on to this bandwagon.

2018 Rear View Mirror: 2019 Has Strong Growth in Cards For Real Estate

Posted on Jan 14, 2019 08:49 UTC

According to a joint report by CREDAI and JLL, India's real estate sector is projected to reach $180 billion by 2020 from $126 billion in 2015. As the growth trajectory looks strong, let’s take a look at how 2018 ushered the massive structural changes in, and what 2019 looks like for Indian real estate. 2018: The Year of Change The year witnessed a remarkable journey for the economy and real estate industry made a strong comeback in the second half of the year.

New Year, New Goals: Reflections of the season by founders

Posted on Dec 21, 2018 13:49 UTC

Instead of making resolutions we believe in setting long term goals and then defining clear paths to reach those goals. Our goal for 2019 is to establish Zaasna as the most preferred place to buy a home amongst first time home buyer.What is the one life lesson that you learnt this year? The biggest lesson for me was learning the importance of persistence, planning and people. Building a startup is lot of hard work. There are many roadblocks and low moments, but the key is to keep your focus and persistently pursue what you have set out to do. I also feel planning is very important as you need to defining clearly ‘what’ you want to do and then ‘how’ you will go about it, you can achieve the most audacious goals.

Business Standard: Technology pushing transparency, on-time delivery in realty sector

Posted on Dec 11, 2018 13:49 UTC

Just last week, the Supreme Court ordered a forensic audit into projects of embattled real estate firm Unitech Ltd, which has been fighting a legal battle with homebuyers over delays in delivery of projects. While Unitech has been making headlines, many of the biggest names in the real estate industry are also facing flak over missing project deliveries, since the timely handover of homes has become critical for the real estate industry in the RERA (Real Estate (Regulation and Development) Act) regime. Eyeing this as an opportunity, several firms have built SaaS (software as a service) based solutions for effective monitoring of construction schedule, which gives realtors real-time insights into the progress of their various projects. Realtors, which have so far been behind the curve when it comes to adopting technology to streamline processes, are now coming forward to ...

Reality & More Magazine: Real Estate E-commerce platform Zaasna opens door to a seamless online home buying experience

Posted on Nov 22, 2018 08:08 UTC

Real Estate E-commerce platform Zaasna opens door to a seamless online home buying experience The platform offers a seamless experience to consumers’ right from search and discovery to buying a home online. November 22, 2018, Bengaluru: Zaasna, India’s first real estate e-commerce transaction platform, today launched their digital portal with the aim to make home buying hassle-free, easy and fun again. Zaasna has been developed by a team of IIT-IIM professionals with a combined experience of more than five decades across key real estate verticals. The prop-tech enterprise will enable home buyers in Bengaluru with the search and discovery of verified properties, selection of specific house units, scheduling site visits, negotiating on prices and buying a home, seamlessly within the platform. Speaking at the company launch, Arvind Kadam, CEO at Zaasna, said, “We have developed this platform over the last year to bring a positive disruption to the home buying experience by creating a transparent and one-stop real estate transaction platform for consumers. Our experience in real estate gives us a strong vantage point to understand pain points, risks, and challenges consumers face. Zaasna will solve these for millions of consumers in the future.”